Connecting the dots for powerful financial services marketing.

You need marketing that delivers without risking trust or compliance. We make sure you get just that.

We help financial services firms like yours stand out for the right reasons, attract the right clients and not only keep them, but get them raving about you.

How do we do it? Simple. Through clear, credible and compliant marketing strategies and campaigns that work in the real world, all while keeping you, you.

Want to know more? Let’s talk

If you’re ready to make your marketing work harder for your business, we’re ready too.

 

Marie Wimlett Debbie Kiley Alex Stacey - MW

About Us

We Are MW.

Marketing for financial services that delivers with clarity, credibility and compliance built in.

When it comes to financial services marketing, finding an agency that truly understands your world: the regulations, the risks and the need for trust above all else isn’t easy.

That’s where we’re different.

We’ve worked on both sides of the regulatory fence, from the FCA and Money Advice Service to firms such as Barclays and Prudential, so we know what it takes to create marketing that not only meets the standards but gets results.

Whether you’re looking to revisit your marketing strategy, deliver a specific project or ensure your communications align with the FCA’s Consumer Duty, we combine insight, strategy and delivery to help you do it right and make it count.

Here’s how we make it happen:

Differentiation:

We’ve got this. Your competitors may be offering similar products and services but they’re not you! With our years of experience in financial services marketing and consumer research, we can help you stand out by getting to the heart of ‘why you’ and create messaging that truly resonates with both prospective and existing clients. Right person, right message, right place, right time.

Regulatory Compliance:

The financial services sector is a unique and highly regulated industry where compliance is crucial. As a result, a bespoke rather than generic approach to marketing is not just beneficial – it’s essential. With our expertise, we ensure your marketing is not only compliant but also compelling, strategic and built for long term success.

Client Acquisition:

Standing out in a competitive market takes more than attention-grabbing headlines. We focus on what really matters: building trust.

By highlighting your strengths and using targeted, insight-driven marketing, we help you attract clients who value expertise, personal service and long-term relationships over quick wins and empty promises.

 

Client Retention & Growth:

Winning new clients is only part of the picture. We help you strengthen relationships with existing clients, increasing lifetime value and turning satisfied clients into loyal advocates.
Word of mouth remains one of the most powerful (and cost-effective) forms of marketing. By balancing acquisition with retention, we help you build long-term value and maximise return on investment both now and in the future.

 

Managing Reputation:

Your reputation is one of your most valuable assets and it’s shaped by every client interaction. We help you protect and strengthen it by ensuring your marketing consistently reflects a client-first approach.

By demonstrating integrity, clarity and care across all touchpoints, we help position your firm as the trusted choice in a competitive market.

If you’re looking for a marketing agency that really ‘gets’ you and your business without needing to spend time educating us, you’re in the right place.

Get in touch today to book your free discovery call – we promise absolutely no sales pitch!

Why US

Why Choose We Are MW?

We Get Your Industry

With years of experience in marketing financial services and first-hand insight from within the Regulator, we don’t just understand the regulatory challenges you face, we’ve navigated them ourselves.

 

We Understand Compliance

Our marketing strategies are built with a deep knowledge of the industry, ensuring all financial promotions align with regulations under the FCA’s Consumer Duty, for example.

Impactful, Lasting Results

We focus on ethical, sustainable growth, creating real impact that sticks.

Personalised Support

As a boutique agency you get dedicated, senior-level support tailored to your unique needs.

Developing Trust

Trust is the foundation of your client relationships. We make it the focus of our planning, whether creating a full marketing strategy, delivering a project or designing a campaign.

Experience the We Are MW difference –  where your success is our success.

Get in touch today to book your free discovery call.

Know More

HOW IT WORKS.

At we are MW, we want to make things as simple as possible. That’s why we’ve devised a clear three stage plan to take you from where you are now to where you want to be. Each step builds on the last, ensuring a seamless journey towards achieving your goals.

Step 1

Explore (free) – Gain clarity on your current position and uncover opportunities for growth.

Step 2

Plan – Create a tailored road map that outlines actionable steps to reach your objectives.

Step 3

Achieve – Put the plan into action and start seeing measurable results.

Why us?

More Wins.

With We Are MW by your side, here’s what else you get:

  •  More time to focus on your core business: With us handling your marketing and execution, you can reclaim time for strategic leadership.
  • Peace of Mind: Knowing that your marketing is in expert hands. We handle everything from strategy to delivery so you can sleep better knowing you have one less plate to spin.
  • A Good Feeling: We work to deliver results that not only grow your business but also give you the satisfaction of seeing your vision come to life.
  • And more time for yourself!

 So, what are you waiting for? Partner with We Are MW and let’s embark on your journey to success together.

Marvellous Words.

I worked as an agency planner for campaigns that Marie (We Are MW’s Founder) ran and she was a wonderful client to work with. Always clear in her strategic thinking, instinctively open and collaborative, and always bringing real passion and enthusiasm to every project. She has a strong track record of creating successful campaigns big and small. She’s also a real pleasure to work with., I always knew every meeting with her would be both productive and enjoyable.

Geoff de Burca

Chief Strategy Officer, MediaCom UK